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"Belonging to all" or "plenty"

 "Manifesting Imagination Through The Medium Of Design"

Articulate the nuances of profound emotions. Tensions run high—wars, climate change, Gun Violence—echoes of past mistakes persist. We share a moral, or perhaps a social, obligation to express our opinions. Yet, in a landscape inundated with quotes and images, grasping expression remains elusive.

“If we do not deeply understand the nature of desire, we will always be in conflict with each other.“ - Jiddu Krishnamurti

Step One:

Admit the loss of information during the transition from thought to language. Improve mutual understanding; close the distance between these information gaps at a quantum scale through the medium of design.

The significance of expression

In our journey of successfully harmonizing creative mediums, we confronted two significant challenges:

  1. Expression Valuation: The prevailing issue was the undervaluation of individual expression. It appeared that information held no inherent worth, and time, a crucial component, lacked value. Until now, the significance of expression remained elusive.

  2. Equitable Distribution: Another hurdle was how to harmonize creative mediums while ensuring that each party involved receives adequate compensation proportionate to the scale of their contributions and relative to the project's sales.

Solution: In response, we've designed an unprecedented solution: Interacting with time as an object. Leveraging the capabilities of WEB3, we allow individuals to own and sell fragments of the whole creative expression. This paradigm shift redirects the focus from quantity to quality.

  • By appointing a tangible value to time, we establish a perpetual price for experiences. This approach entails a transformative shift that accentuates the importance of the creative process. Through seamless integration with Web3, individuals gain ownership of their creative experiences, presenting us with the opportunity to market each moment of expression. We are at the forefront of a transition that recognizes and rewards the intrinsic value of the creative journey.

"If I can copy money like I can copy information, then the money becomes worthless" - Alex Tapscott

"Until blockchain came about, we actually had no way of representing value digitally." - Alex Tapscott

"If you can own an experience, it's so much closer to you because ideas exist within us."

"Belonging to all" or "plenty"

 "Manifesting Imagination Through The Medium Of Design"

Belonging to all" or "plenty"

Learn About Our Most Recent Project Here

ZAZADesignNYC

We are architects of space, specializing in building and designing the infrastructure for entities merging with Web3. Rooted in cyberpunk culture, with a strict emphasis on decentralization. A hierarchy built not on time but on collaboration akin to a black hole—harmonizing practices, expressions, and disciplines with a precision that defies time's nature of creating distance.

We Design Solutions.

Philosophy and Approach: "Expression Defines the Technique"

Inspired by Neri Oxman's philosophy ("Expression defines the technique"), we take a psychological approach to design. Each entity undergoes in-depth analysis to understand its unique expression, forming the foundation for crafting visual representations. This process extends to designing brands and developing the digital infrastructure for businesses, personal identities, or any entity to exist and thrive in Web3.

"When that tight connection exists between method and form technique and expression process and product one can enter the realm of the generative where design transcends problem-solving and becomes a system for thinking about making, to tackle any problem from curing malaria to populating Mars" - NERI OXMAN

Process: A Design Symphony

1.) Environment Identification: Objective: Comprehend the landscape in which the product or collection will exist through rigorous market analysis.

    Analogy: We are architects designing spaces. Identify the groundwork from which our creation will grow. Just as a physical structure mirrors its environment and is influenced in return. Just as a structure requires a solid foundation. Meticulously pinpoint the fundamental elements driving construction in a given space.

    2.) Psychological Approach: Objective: Conduct an in-depth analysis of the entity to discern its distinctive expression.

    Approach: A tailored psychological process for each entity. A series of interviews, provides a platform for learning, interpreting, and expressing, reinforcing our dedication to capturing the essence of each collaboration and communicating this essence to the community.

    3.) Visual Representation: Objective: Articulate the nuances of profound emotions.

      Process: Create a visual representation of the identified expression. This step serves as a bridge between the conceptual and tangible aspects of the creative process.

      4.) Launch: Objective: Build a campaign and design a product/collection integrated with WEB3.

        Approach: Via a network of decentralized creatives build a campaign while simultaneously intertwining every facet of the creative journey with WEB3. From the initial visual concept to the campaign and the ultimate product, every element resides within the realm of WEB3. The entire creation is open for ownership and sale with enduring value. Most importantly, the original creator receives perpetual royalties with each purchase or sale.

          "The end of constructing things out of components." - Nicholas Negroponte, Co-founder, MIT Media Lab

          Expression and Ownership: Manifesting Creativity in Web3

          Navigate and occupy a space in the vast landscape of creative manifestation, where time and expression hold paralleled value. Establish a dynamic platform that empowers everyone to fully articulate the level of spiritual awareness we've reached. Accurately, acutely defining these deeper emotions. Seamlessly integrate Web3 to transform each moment of expression into a monetizable asset, crafting collections that immortalize individual creativity with perpetual value.

          Global Community Hub:

          ZAZADesignNYC is a hub for creatives worldwide. A hub transmitting the frequency of profound experiences through the medium of design. A community of aware and unique individuals working on disruptive projects, creating a space for complete expression through collaboration.

          Engagement with Clients

          Through a series of raw and insightful interviews, we delve into psychology, learning processes, and expressions. These interviews provide a platform for learning, interpreting, and expressing, reinforcing our dedication to capturing the essence of each collaboration.

          Favorite Project

          The Decentralizing High Fashion campaign exemplifies our commitment to young talents and decentralization. By providing resources and support, we empower aspiring designers to establish their own fashion houses.

          Evolution

          Every project at ZAZADesignNYC represents a deeper expression, with more creative freedom + enhanced infrastructure. Each collection surpasses the previous one. As we delve deeper into expression, the collection becomes ever more robust, which means the better we can interpret profound frequencies, harmonize those frequencies, and materialize expression the better we can build and design.

          "If I can copy money like I can copy information then the money becomes worthless" - Alex Tapscott   "Until blockchain came about we actually had no way of representing value digitally." - Alex Tapscott   "the end of constructing things out of components." - Nicholas Negroponte, Co-founder, MIT Media Lab   "When that tight connection exists between method and form technique and expression process and product one can enter the realm of the generative where design transcends problem-solving and becomes a system for thinking about making, to tackle any problem from curing malaria to populating Mars" - NERI OXMAN   "Expression defines the technique" - Neri Oxman

          "Belonging to all" or "plenty"

           "Manifesting Imagination Through The Medium Of Design"

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